NUBREEZE HELPS CONSUMERS KEEP THEIR ENERGY BILLS LOW & THEIR CLOTHES FRESH
TORONTO, March 2019 – The last few decades have given us little innovation in laundry care. We are stuck with dryers that damage and fry our clothes as we don’t have the time or option of outdoor clothes lines. Welcome to the fresh new age of laundry care with NuBreeze!
Nubreeze is the newest drying technology developed and launched by Toronto based Bespoke Marketing. The unique drying rack uses COOL AIR technology bringing the freshness of the outdoors into your home. It is a safe, quick and affordable way to air-dry your clothes naturally. The COOL AIR technology, dries clothes twice as fast as a regular drying rack and is remarkably environmentally friendly, using 3 times less energy than a 100W lightbulb and saving users 95% on their drying bills compared to regular tumble dryers.
The appliance is designed with smart, curved air flaps which distribute air evenly to reach each item on the drying rack. Users can load up to 45lb of laundry and the wind generated by the COOL AIR technology will dry your garments, including silk and delicates, without any damage or shrinkage. Nubreeze conveniently folds to 5 inches in width for easy storage.
Paul Chang, Director of Teleshop Japan, noted, “With limited space in Japanese homes and the high cost of tumble dryers, NuBreeze has given our customers an incredible new option to care for their clothing in an affordable and efficient way. Customers are raving about how much they’re saving and how great their clothes look.”
Sylvie Mouradian, Director of Teleshopping France, explained why the appliance was so popular for their customers, “French people care about fashion and take great care of their garments. Nubreeze allows them to dry clothes for their entire family much quicker than traditional outdoor drying and at a fraction of the cost of tumble drying!”
Tracy Coleman, General Manager of International Division HSTV, “Throughout the testing phase of NuBreeze in 2018, Bespoke marketing has supported with a wealth of localised assets and proven strategies, which has allowed us to quickly progress to roll out. This campaign has continually been amongst best sellers on front end media in the last few weeks, we look forwards growing this relationship and the campaign into 2019 and beyond!”
Bespoke Marketing CEO, Daniela Todorovic, explained that, “We have been working on innovating the laundry space for years as there was really not much new or interesting coming out. Consumers were stuck with options they weren’t happy with – expensive tumble dryers that damage their clothing or inconveniently air drying their clothing for long periods of time. Nubreeze offers a complete solution!”
Nubreeze is currently available to TV shopping audiences – regions and distributors – as well as QVC USA. Retail customers can also shop regions/ retailers…
Bespoke Marketing takes a boutique approach to placing products internationally, primarily through the TV home-shopping and infomercial channels. Having a solid read on the needs of customers and markets globally, Bespoke has helped launch many hit products, including Nubreeze.
Bespoke Marketing, founded by Daniela Todorovic in 2015, is based in Toronto, Canada and works closely with international home shopping as well as DRTV leaders. The company specializes in bringing innovative consumer goods to international audiences.
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